General

The NBA Will Work With Networks to Air Civic Engagement PSAs When Play Resumes

The league's playoffs restart Saturday

Milwaukee Bucks home court
The Milwaukee Bucks forced a leaguewide strike on Wednesday.Getty Images
By Ryan Barwick

August 28, 2020

The National Basketball Association and its broadcast partners, including Turner, ESPN, ABC and the league’s own NBATV, have announced “civic engagement” advertisements set to air during the rest of the NBA playoffs to raise awareness of voter access and opportunity.

Ryan Barwick

Ryan is a brand reporter covering travel, mobility and sports marketing.

Recommended articles
Microlearning

How Publisher Audits Reduce Fraud Risk and Improve ROI

The Power of Advertising on the Second Screen

Maximize the Value of First-Party Data for Today and Tomorrow

Mastering the Art and Science of Subscriber Care

You Might Like

Partnerships Can Deliver the Growth That Ads Can’t

By Impact

The Real Deal on SMS Marketing

By Yotpo

4 Strategies to Hypercharge Ecommerce for Gen Z

By Student Beans

Stopping Churn Doesn’t Have to Be Hard or Expensive

By CleverTap

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"convergent-tv"}