'The Key' Wins Tribeca Film Festival's Top Prize for Immersive Media

Dreamlike experience highlights a real-world issue

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A virtual reality experience that immerses viewers in a dreamlike, postapocalyptic world with a surprisingly powerful twist at the end has won this year’s Tribeca Film Festival grand prize for immersive media.

The Key, created by Lucid Dreams Productions, won top prize in the festival’s Storyscapes category, a curation of more than a dozen VR, augmented reality and other immersive theater entries that drew more than 400 people a day to the ticketed area showcasing the future of immersive content.

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