The Funny or Die Creative Behind Monetizing Some of Your Favorite Viral Videos

Molly Smith directs, writes and creates branded content for the comedy site

It took Molly Smith a mere five days after graduating in 2013 from the University of Minnesota to pack up her life and head to Los Angeles in pursuit of her dream: working in the entertainment industry.

First, she tried working in media as as head writer and associate producer of Ora.TV’s online news show, Newsbreaker. But hard news wasn’t her true passion, so she decided to give freelancing a try. That’s when Smith landed multiple high-profile gigs at Viacom Productions, including as a writer’s assistant for Nickelodeon Kids’ Choice Awards.

“Being

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This story first appeared in the November 12, 2018, issue of Adweek magazine. Click here to subscribe.