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On Monday, Adweek shared its picks for this fall’s seven most promising new broadcast shows. Now it’s time for ad buyers to share which freshman series they like most, and least.
While some of their top picks overlapped with Adweek’s—like ABC’s Mixed-ish and CBS’ The Unicorn—additional contenders also emerged, including Fox’s Prodigal Son. “I think it’s fascinating and interesting,” said Carrie Drinkwater, executive director of integrated investments at MullenLowe’s Mediahub, of the show’s premise, in which a serial killer (Michael Sheen) teams up with his criminal psychologist son (Tom Payne) to help the NYPD solve crimes.
Some
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