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Telemundo is about to unseat Univision as the most-watched Spanish-language network in prime time for the first time ever for a full TV season.
For the 2016-17 season, which ends today, Telemundo will have the biggest share of the two younger demographics, 18- to 49-year-olds and 18- to 34-year-olds, during Monday-to-Friday viewing. While the win is a narrow one—Telemundo has a 2 percent lead in the 18-49 demo and a 6 percent lead among 18- to 34-year-olds—it is significant because Univision has dominated the Hispanic audience across all dayparts and demos for decades.
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