Nickelodeon isn’t just turning up the heat on its new Teenage Mutant Ninja Turtles reboot. The kids network is also bringing the muscle with John Cena and the WWE, making a splash at SummerSlam, one of the biggest events of the year for the sports entertainment brand, and heavily promoting the superstar’s role as a villain in the new animated TV show.
The 26-episode series, Rise of the Teenage Mutant Ninja Turtles, debuts today, and Nickelodeon has already ordered a second season.
In
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in