TBS Is Using Search Party as a Bold Experiment on Millennial TV Viewers

Network chief says the show could ultimately move away from linear entirely

When TBS and TNT president Kevin Reilly picked up the series Search Party two years ago, he knew the dark comedy (about self-absorbed millennial New Yorkers looking for a missing college acquaintance) was going to appeal to younger audiences. He also knew those viewers wouldn’t watch to watch the show on linear TV.

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