Talking Schitt With Eugene Levy and Daniel Levy, Creators of the Cultishly Adored Pop TV Sitcom

Father and son duo discuss shooting the final season and why they'll always have a soft spot for their Canadian fans

Father and son Eugene and Daniel Levy created Schitt’s Creek, which shoots at Toronto's Pinewood Studios. Caitlin Cronenberg for Adweek

Over the years, Toronto has quietly become a major player in film and television, to the tune of a $2 billion production spend in 2017—an all-time high for the city, which has been nicknamed Hollywood North. And if you use cultish adoration as your measure, one of its greatest exports is Schitt’s Creek, a quirky comedy about the Roses, a wealthy family that is forced to move to a middle-of-nowhere town after being defrauded by its financial manager.

This story first appeared in the May 27, 2019, issue of Adweek magazine. Click here to subscribe.
@dianapearl_ diana.pearl@adweek.com Diana is the brand marketing editor at Adweek and managing editor of Brandweek.
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