Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
A series of three simple geometric shapes—a circle, triangle and square—printed on a nondescript business card is an invitation, as fans of Netflix’s ultra-violent mega-hit Squid Game now know. And the results of RSVP-ing to this cryptic offer vary wildly.

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