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After wrapping a record year in 2020, Roku has continued its momentum into the first part of 2021—though there are signs that last year’s Covid-fueled massive user spikes are starting to tail off.
The platform more than doubled its monetized video ad impressions year over year in Q1 and increased streaming hours by 1.4 billion over the last quarter to reach 18.3 billion hours streamed, a 49% year-over-year increase.
Roku climbed past 53 million accounts, adding 2.4