Quinta Brunson Isn't Discarding Classic Television. She's Refining It

With Abbott Elementary, Adweek's Game Changer of the Year made broadcast sitcoms relevant again in a streaming-centric world

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Though summer is typically for socializing and taking scenic vacations, creator, writer and star Quinta Brunson spent the months in preproduction for the highly anticipated second season of her ABC runaway hit, workplace comedy Abbott Elementary.

Things are much different for the in-demand showrunner this time around. Between her ensemble’s collective popularity and an expanded order of 22 episodes (compared to 13 in Season 1), neither the show nor the celebrated mind behind it has anything left to prove.



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This story first appeared in the Oct. 10, 2022, issue of Adweek magazine. Click here to subscribe.