Pop Network Targets 'Modern Grownups' With Celebrity, Reality and Pop News Programming

Tyra Banks, Alan Thicke and Joan Collins are among Pop's stars

The Pop upfront wasn't a huge spectacle. Roughly 25 people were sprawled out on couches atop the Gansevoort Park Avenue in New York Thursday morning. There were no media buyers—just media and Pop employees. And that's exactly how the newly rebranded, CBS-owned network wanted it.