Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
Since 2017, Philo has differentiated itself from other virtual MVPD offerings by focusing exclusively on entertainment and lifestyle programming, including streaming more than a dozen of Discovery Inc.’s cable networks.
So it would seem likely that Philo seems threatened by a new streaming rival, that also boasts a hefty amount of Discovery programming: Discovery+, the company’s newly-launched streamer. However, Philo’s top executive insists that he’s not worried about the new platform, which he seems as a complement to, not a competitor of, his streaming service.
“I
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in