P&G’s Widen the Screen Initiative Invests in Black Talent on Both Sides of the Camera

A new inclusion initiative continues the brand's interest in creative equity

"Widen the Screen" aims to tell the stories of the Black experience that exist between the extremes of struggle and triumph. P&G

Some of film’s simplest images of Black life have a way of inspiring deep-seated dread in audiences.

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@ShannonL_Miller shannon.miller@adweek.com Shannon Miller is Adweek's Senior Editor of Creativity & Representation.
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