Olympic athletes aren’t the only ones who have been counting down the days until they finally get their moment in the spotlight after the pandemic postponement. NBCUniversal’s year-old streamer, Peacock, has also been eagerly awaiting the chance to make its own splashy debut at the Tokyo Games.
The fledgling service had its national launch a year ago but saw its debut upended by Covid-19. Its original programming slate was dampened significantly ahead of its first day, and any hopes of having an international sporting phenomenon as a promotional leg up were dashed when the Games were postponed last March.
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