It’s the happiest place on earth—for advertisers, that is.
Around nine months after Disney announced ads would be coming to its flagship streaming service, Disney+ Basic launched on Thursday, giving subscribers an ad-supported offering that comes in at $7.99 per month.
Disney’s newest tier is only available in the U.S., and is expected to land in other countries next year. It offers pretty much everything that the streamer’s ad-free tier has, including the full catalog of content, multiple profiles, concurrent viewing and high-quality formats.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in