Connected World

NPR, iHeartMedia CEOs Explain Why We're in the 'Golden Age of Audio'

Each company announced new programming series at the IAB

Jarl Mohn, CEO of NPR and Bob Pittman, Chairman and CEO of iHeartMedia, chatted onstage at the IAB podcast upfronts.IAB
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By Sara Jerde

September 10, 2018

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Fresh off their on-stage discussion at the Interactive Advertising Bureau’s Podcast upfront, Adweek caught up with Bob Pittman, chairman and CEO of iHeartMedia and Jarl Mohn, CEO of NPR to hear their thoughts on the state of the industry, advertising on podcasts and their programming strategies.

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Sara Jerde

Sara Jerde is publishing editor at Adweek, where she covers traditional and digital publishers’ business models. She also oversees political coverage ahead of the 2020 election.

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