Streaming & OTT

Nielsen Says 15.8 Million People Watched the First Episode of Stranger Things 2 Last Weekend

That’s more than The Walking Dead’s Season 8 premiere a week earlier

The premiere of Netflix's Stranger Things 2 is outpacing all broadcast shows in the A18-49 demo, according to Nielsen.Netflix
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By Jason Lynch

November 2, 2017

Nielsen released its first batch of viewership data about Netflix.

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Headshot of Jason Lynch

Jason Lynch

Jason Lynch is TV editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.

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