Hulu, Condé Nast, Roku and YouTube Execs on Being Flexible With Marketers During Pandemic

Plus, what next year's NewFronts event might look like

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As the delayed 2020 Digital Content NewFronts finally arrive today in their new virtual format, Adweek assembled its annual NewFronts roundtable to discuss this wild year.

Several industry execs weighed in on many of the marketplace’s biggest issues going into NewFronts, including Jim Keller, vp of national ad sales at Hulu; Pamela Drucker Mann, global chief revenue officer and president of U.S. revenue at Condé Nast; Scott Rosenberg, svp and general manager of platforms at Roku; and Tara Walpert Levy, vp of agency and brand solutions at Google and YouTube.

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