Netflix Rolls Out Plush Collectibles Line in Continued Ecommerce Push

‘Chilleez’ arrive for purchase as streamer debuts international shipping

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In June, Netflix debuted its first-ever ecommerce destination, Netflix.shop, to promote collectibles, apparel and home décor related to the streamer’s buzziest programs. Now, just in time for the holidays, the company is expanding into even more branded merchandise around Netflix itself.

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