Programming & Performance

Netflix Introduces Interactive Content for Kids With Choose-Your-Own-Adventure Style Programming

'Branching' episodes give viewers multiple options per session

The first installment is available today with Puss in Book: Trapped in an Epic Tale.NETFLIX
By Sami Main

June 20, 2017

With an animated Puss in Boots spinoff, Netflix announced its slate of interactive programming this week.

Sami Main

Sami Main is social editor for Adweek, where she posts Adweek content onto social platforms and looks for creative ways to communicate what's new.

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