Programming & Performance

Netflix Introduces Interactive Content for Kids With Choose-Your-Own-Adventure Style Programming

'Branching' episodes give viewers multiple options per session

The first installment is available today with Puss in Book: Trapped in an Epic Tale.NETFLIX
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By Sami Main

June 20, 2017

With an animated Puss in Boots spinoff, Netflix announced its slate of interactive programming this week.

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Sami Main

Sami Main is social editor for Adweek, where she posts Adweek content onto social platforms and looks for creative ways to communicate what's new.

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