NCAA March Madness Live Platform Doubles Down on Streaming and Connected TV

App's Game Center hub available on CTV devices for the first time

It’s been a year since the world shut down due to Covid-19 and basketball fans were deprived of March Madness. But the NCAA Division I Men’s Basketball Championship is back for 2021, and it’s easier to stream than ever.

Real-time streaming and second-screen destination app NCAA March Madness Live has been upgraded with a new multiplatform viewing experience, emphasizing dynamic live video viewing for the 2021 tournament. The app also includes stats, schedules and highlights to keep fans engaged in the tournament, which begins March 18.

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