NBCUniversal Will Roll Out an Ad-Supported OTT Service Next Year, Overseen by Bonnie Hammer

The offering, set for early 2020, will include NBCU library and original content

As Bonnie Hammer focuses on the new streaming platform, Mark Lazarus will take over her NBCU cable portfolio. Sources: Getty Images, NBCU

The direct-to-consumer landscape was already set to get even more crowded this year, with new offerings from Disney, AT&T and Apple joining the fray. Now yet another big media company is ready to try its hand at OTT, as NBCUniversal said today it is prepping its own ad-supported service, which will be ready in early 2020.

@jasonlynch jason.lynch@adweek.com Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.