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The debut of NBCUniversal’s streaming service Peacock is already facing a number of disruptions due to the ongoing COVID-19 pandemic: Marketing for the service was upended with the postponement of the 2020 Summer Olympics, which would have kicked off shortly after its July 15 national launch. Production of many of its original shows and movies has ground to a halt, along with the rest of Hollywood. And NBCUniversal and Comcast employees involved in the streamer’s debut are now forced to ready the service almost entirely remotely.
But with the speedbumps come opportunity, and it’s no secret that TV viewing is soaring amid housebound Americans.
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