Linda Yaccarino has added a global CMO and chief business officer to her advertising and partnerships team as part of a new round of promotions and leadership changes.
She has named Josh Feldman as the team’s first global chief marketing officer. He’ll be responsible for overseeing creative partnerships and unifying all marketing, creative, production and ecommerce efforts. The team is also responsible for NBCUniversal’s upfront, and Feldman—who was previously evp, head of marketing and advertising creative—created the company’s first consumer-facing upfront with last summer’s 30 Rock revival.
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