Convergent TV

NBCU Consolidates Ad Sales Under Yaccarino

A year after taking the cable reins, exec adds broadcast to her portfolio

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By Anthony Crupi

September 19, 2012

Less than a year after being tapped to lead NBCUniversal’s cable and digital ad sales efforts, Linda Yaccarino is assuming oversight of the company’s broadcast sales business.

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Headshot of Anthony Crupi

Anthony Crupi

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