NBC Links Tiger Woods, U.S. Open Ratings Success

NBC capitalized on the Tiger Woods factor in its Sunday, June 15 telecast of the U.S. Open golf tournament, which spilled over into prime time (airing from 3 p.m. to 9 p.m.) and produced its highest overnight rating for the tournament in six years, an 8.5/18, up 21 percent over last year, according to Nielsen Media Research data.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in