NAB, SoundExchange Cut Web Streaming Rates

The National Association of Broadcasters (NAB) and SoundExchange have announced a comprehensive agreement on Internet streaming rates for local radio stations that simulcast programming over the Internet or that create new stand-alone Internet stations.

The agreement provides discounts on previously-set rates for 2009 and 2010 and establishes rates for 2011-2015, providing stations with an enhanced ability to serve listeners through online platforms.

Additionally, the NAB reached separate agreements with individual record label groups that waive certain statutory format restrictions allowing, for example, certain artists to be played more often during a four hour period.

Under the agreement, rates for simulcasts or Web channels operated by local radio stations are reduced in 2009 and 2010 by approximately 16 percent, and then gradually increase through 2015 – from $0.0015

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in