MTV Networks Come Back With Stronger Ad Sales Than Last Year

Dauman cites increased retail spend, better programming

Viacom CEO Philippe Dauman was upbeat on Wednesday's earnings call, and had reason to be: the network's fortunes on the ad sales front at MTV Networks, which has had a rough few quarters, were up 10 percent year-over-year, a respectable rise back into the black (ad revenue was down 6 percent in the same quarter last year).

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