Streaming & OTT

More than 26 Million US Viewers Watched Part of Stranger Things Season 3 in Its First 4 Days

It's the most-streamed Netflix original debut Nielsen has analyzed

Stranger Things Season 3 actors Sadie Sink, Noah Schnapp, Millie Bobby Brown, Finn Wolfhard, and Caleb McLaughlin
About 824,000 people in the U.S. watched the entirety of Season 3 of Netflix's Stranger Things the day it premiered. Netflix
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By Kelsey Sutton

July 11, 2019

Stranger Things isn’t just a pop culture phenomenon and product-placement bonanza for Netflix. The show’s third season is now the most-watched original programming debut on the streaming service, according to both Netflix and Nielsen.

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Kelsey Sutton

Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.

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