Stranger Things isn’t just a pop culture phenomenon and product-placement bonanza for Netflix. The show’s third season is now the most-watched original programming debut on the streaming service, according to both Netflix and Nielsen.
On July 4, the first day the ’80s-themed sci-fi thriller was available, Stranger Things’ third season saw an average per-minute audience of 8.9 million U.S. viewers, according to Nielsen’s SVOD Content Ratings released Tuesday. That’s more than 1 million more viewers than the 7.7

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in