Just days after wrapping its upfront negotiations a full quarter earlier than usual, Roku is rolling out the second series from its fledgling Brand Studio.
The Show Next Door—a weekly six-part, 15-minute talk show hosted by Randall Park—premiered its first two episodes today on The Roku Channel, in partnership with Maker’s Mark.
This is the second venture from Roku Brand Studio, following the release of Roku Recommends last month, as the connected TV platform works with marketers to move beyond traditional 30-second spots.
But unlike the Roku Recommends integration—which began with Walmart but will expand to other brands—The Show Next Door is an exclusive partnership.
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