Streaming & OTT

Kids Shows, Movies and Sports Boost ViacomCBS Streaming Subscribers to 47 Million

Company strikes Paramount+ distribution deal with T-Mobile to supercharge growth

Paramount+ will premiere a Paw Patrol sequel film and a spinoff series following the success of kids' programming on the service.Spin Master© 2021 Paramount Pictures
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By Kelsey Sutton

November 4, 2021

ViacomCBS streamer Paramount+ is growing fast, and to give it an even bigger boost, the company is teaming up with T-Mobile to give the streaming service away for free beginning next week.

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Headshot of Kelsey Sutton

Kelsey Sutton

Kelsey Sutton is the streaming editor at Adweek, where she covers the business of streaming television.

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