Jeep Visits NBC’s Songland, Using Winning Songwriter’s Tune for New Campaign

Automaker's CMO guests on Wednesday's episode, which also debuts the new ad

Jeep's CMO Olivier Francois (in glasses) appears on the episode with the band Old Dominion, which is guest judging, and series mentors Shane McAnally, Ester Dean and Ryan Tedder. NBC

Contestants on Songland have been showing off their songwriting skills on the NBC series this summer, penning original tunes that have caught the ear of recording star-guest judges like John Legend, Kelsea Ballerini and the Jonas Brothers.

@TLStanleyLA terry.stanley@adweek.com T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, meat alternatives, pop culture, challenger brands and creativity.
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