Inclusive Programming Is Becoming the New Hallmark of Feel-Good TV

How the cable mainstay is thinking about streaming

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As we gear up for the holiday season, there’s no denying we are entering Hallmark’s primetime.

With its widely known Countdown to Christmas programming, the channel will bring the holiday spirit to homes across the country with feel-good, inclusive storytelling. During a time when audiences are overwhelmed with no shortage of channels, platforms and services to get their holiday TV fix, Hallmark’s content transcends the competition and strives to leave a legacy across all platforms.



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