Hulu Is Installing NYC Flower Sculptures and Donating to LGBTQ+ Groups for Pride Month

The streaming service is extending its ‘Pride Never Stops’ campaign to amplify queer voices

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In honor of Pride Month, Hulu is extending its “Pride Never Stops” campaign by installing six seven-foot-tall flower sculptures along New York City’s High Line from June 24-27—and donating to four LGBTQ+ community organizations.

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The new four-day activation is designed to amplify voices of prominent LGBTQ+ creators, artists and activists such as Brian Tanen (showrunner of Hulu series Love, Victor) and Alex Schmider (producer of the streaming service’s original movie, Changing the Game) through voice recordings within the flowers.

Between the lines

The company—which is among the many brands giving

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