Here’s How Connected TV Platforms Are Expanding Their User Bases

Companies are turning to data, content and consumer experience

Media and marketing pros from Warner Bros, YouTube, Tubi and more will share insights, perspectives and advice on how to keep up in this ever-changing industry. Join them in LA at the Convergent TV Summit on October 25.

After a year of unprecedented growth in the connected TV space, the industry’s top players are flush with more users than ever. But the real battle is far from over, and connected TV platforms need to figure out the best way to keep those customers coming back.

Streaming hours on connected TV exploded during the pandemic, accelerating an already existing trend and creating new opportunities for advertisers. Amazon Fire TV reported 50 million monthly active users in Dec.



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