Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
Millions of customers who were paying to watch HBO programming through Amazon Prime Video Channels lost their access to the add-on channel this week after it shut down.
But HBO Max is looking to lock those viewers in for the long-term. Today through Sept. 26, WarnerMedia is offering former subscribers—as well as any new and returning HBO Max subscribers—to join the service at a steep 50% discount.
Top line
The promotion slashes HBO Max’s monthly price to $7.49
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in