HBO Max, Roku Strike Distribution Deal Ahead of Wonder Woman 1984 Release

Agreement will expand streamer’s footprint to major connected TV platforms

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After a months-long standoff, WarnerMedia and Roku have reached an agreement to bring streamer HBO Max to Roku devices beginning Dec. 17.

The move means existing HBO customers who have downloaded the HBO app on Roku devices will see the app auto-update to HBO Max. For those who do not already have HBO subscriptions, the streamer will be highlighted in the Roku Channel’s “New and Notable” and “Movies and TV” categories.

“HBO Max is an incredible product with an unparalleled content offering that puts the consumer at the center, and we’re thrilled that Roku users will be able to experience all the great stories HBO Max has to offer,” WarnerMedia chief revenue officer Tony Goncalves said in a statement.

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