HBO Max Unveils First Look at Game of Thrones Prequel Series Ahead of Europe Push

House of the Dragon will debut next year

HBO Max’s international ambitions in Europe will get a major content cornerstone with the release of HBO’s Game of Thrones prequel series House of the Dragon next year—and the company has shared a first look of the series in anticipation of the next leg of its global expansion.

At a virtual launch event detailing HBO Max’s European launch, the WarnerMedia-owned service showed a tease of the series, which is based on George R. R. Martin’s prequel novel, Fire & Blood.

The

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in