Hallmark Channel Sparks Outrage After Pulling Zola’s Same-Sex Wedding Ads

#BoycottHallmark trends as brand says it will no longer advertise on network

Hallmark Channel pulled this Zola spot, featuring a lesbian couple at their wedding, one week after it began airing on the network. Zola

The Hallmark Channel prides itself on steering clear of controversy, but the network has landed itself in a major fracas—smack in the middle of its most lucrative time of the year, the Countdown to Christmas marathon.

@jasonlynch jason.lynch@adweek.com Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.