Google Signs on as First-Ever Presenting Sponsor for ESPN NBA Playoffs

Company extends partnership with Disney Advertising Sales

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Next year, the NBA Playoffs on ESPN will have a presenting sponsor for the first time. Disney Advertising Sales and Google extended their longstanding partnership, integrating Google Pixel into the league’s full slate of nationally televised playoff games on ESPN and TNT.

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Google joins YouTube TV, which is the presenting partner of the NBA Finals. Google Pixel will also serve as the presenting partner of the NBA G League Playoffs and the NBA 2K League All-Star Game. 

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