George Cheeks Replaces Joe Ianniello as CBS CEO in First Major ViacomCBS Shakeup

He’ll take over the role on March 23

Less than two months after CBS and Viacom officially merged, the combined company is preparing for its first major top executive shakeup.

George Cheeks will step in for Joe Ianniello as president and CEO of CBS Entertainment Group, beginning March 23, with Ianniello leaving the company.

Cheeks comes from NBCUniversal, where he had been working since October as vice chairman of NBCUniversal Content Studios following an NBCUniversal leadership shuffle. Prior to that, he had served as co-chairman of NBC Entertainment alongside Paul Telegdy.

In his CBS role, Cheeks will oversee all CBS assets in ViacomCBS, including the CBS network (encompassing CBS Entertainment, CBS News and CBS Sports), CBS Television Studios, the CBS television stations and CBS’ first-run syndication business.

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