Teens are spending more time during the day streaming videos on YouTube than on Netflix, according to a new report from financial services firm Piper Jaffray.
The report, which resulted from suveying 9,500 teens from 42 states, found that 37% of teens’ daily video consumption was spent on YouTube, compared to 35% of daily video consumption on Netflix. Hulu received 7% of Gen Z’s daily video consumption, and 3% went to Amazon Prime Video.
Survey respondents spent 12% of their daily video consumption on cable television.
Among social media sites, Instagram was the platform most frequented by teens, followed by Snapchat.