Fuse Media Unveils AVOD Push and Streaming Restructure Ahead of 2021 Upfronts

New division responds to multicultural viewers' embrace of new platforms

This month, Fuse Media will launch two new AVOD channels, Fuse Backstage and Fuse Sweat.
This month, Fuse Media will launch two new AVOD channels, Fuse Backstage and Fuse Sweat. Fuse

Fuse Media is doubling down on delivering to blended households and young, Latinx and multicultural viewers. As cord-cutting accelerates and viewing hours increasingly favor streaming, the media company has built a new streaming division to do it.

@MollieCahillane Mollie.Cahillane@adweek.com Mollie is Adweek's reporter covering the business of connected TV.