FuboTV Rapidly Scales FAST Business With New Trusted Media Brands Channels

The sports-centric virtual MVPD plans to add 100 more free streaming channels by year's end

Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!

FuboTV knows it’s good at live sports, but now it wants to have a bigger role in the red-hot FAST (free, ad-supported streaming TV) market.

The sports-centric virtual MVPD is launching four new FAST channels from Reader’s Digest publisher Trusted Media Brands: Fail Army, People Are Awesome and Pet Collective and WeatherSpy. The first three are currently available, and WeatherSpy will launch shortly.

“When you come to fubo as a consumer, you’re really searching for a certain content, which is sports,” Henry Ahn, fubo’s chief business officer, told Adweek.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in