Free Streaming Service Tubi Encourages People to Cheat on Netflix in New Campaign

'I couldn't take my eyes off Tubi last night,' reads one new billboard

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Tubi, the free ad-supported streaming service, wants potential customers to know there’s an alternative to Netflix and chill.

In a new out-of-home branding campaign, which goes live Monday, the San Francisco-based streaming service is reminding Hulu and Netflix customers that there’s a free streaming service they could be hanging out with instead.

“Dear Hulu, you’re cool and all, but I couldn’t take my eyes off Tubi last night,” reads one cheeky ad, which will be splashed across billboards in New York, Los Angeles, Chicago and Detroit.

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