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Fox Sports has jumped back into the college football fray, signing a deal to carry the first six Big Ten title games in 2011-16.
While financials were not disclosed, a source eyeballed the value of the pact at around $145 million, or $24 million per year. ESPN was also in the running for the rights package, which was unveiled on Thursday.
The deal marks Fox’ return to big-time college football after a two-year hiatus. In 2008, ESPN outbid Fox for the rights to the Fiesta, Orange and Sugar Bowls, effectively putting the broadcaster out of the college pigskin business.
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