Fox Sees 'Robust Demand,' 'Record Pricing' for Super Bowl 57

Ad revenue is up this quarter, but 'we will be prepared if the market turns downward,' said CEO

Fox has some Super news for investors.

During its quarterly earnings call on Wednesday, Fox CEO Lachlan Murdoch gave a more detailed look at the company’s upfront deals, noting volume commitments were up “approximately 15% above last year’s upfront,” with nearly 25% of the current year commitments coming across the company’s digital properties.

Murdoch said sports led the way in the company’s upfront negotiations and gave an optimistic outlook for Super Bowl 57, which Fox will broadcast on Feb.

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