The Fox News Revolution

How the network captured cable . . . and never let go

Convergent TV Summit returns March 21-22. Hear timely insights from TV industry experts virtually or in person in NYC. Register now to secure your early bird pass.


Fifteen years ago this month, Rupert Murdoch launched Fox News. At the time, cable industry executives were skeptical of the idea—News Corp. had to buy its way on to cable, paying system operators an estimated $300 million just to get them to carry the new network. Those taking Murdoch’s money thought they were getting a sweetheart deal.

“If you were a cable operator and you looked at it in cynical terms, you’d say, ‘They won’t succeed, I won’t have to carry them for more than four years, and I get the $10 [per subscriber] up front,’” says Tim Carry, Fox News’ executive vice president of affiliate sales, who has been with Fox since the beginning.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in