Programming & Performance

Fox Entertainment Joins NFT Market With Blockchain Creative Labs Unit

Company and Bento Box Entertainment will help creators and ad partners navigate the space

The new unit will also manage a $100 million creator fund to help find NFT growth opportunities.Fox
By Jason Lynch

June 15, 2021

Fox Entertainment is getting ready to shake up the NFT market.

Jason Lynch

Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.

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